Wednesday, June 20, 2012

Part 2 of our 3 part Conversation with Taz The Barber

     The last time we talk did an interview with Taz Da Barber a Positive young Barber that had the most Positive outlook on life it is almost contagious. He shares with use in this segment, he shares his thoughts on Competing in competitions and how education, and Professionalism matter in our industry.

      While interviewing Taz I asked him, had he ever competed in a competition, or is that a part of the Game he'd like to explore? If not what part of the industry would you feel fits you and your plan and this is what he had to say," No I never competed in a competition. That part never interest me, I like being apart of the education side. just helping someone learn something, showing a technique, or even helping to educate someone about the Barber and hair industry. That is my true passion which I discovered later in my career. I would love to open my own school with a shop connected just for graduating students can Build their professional portfolio and clientele so transitioning into the profession can be easier then having to go learn what to do, how to do and what not to do on your own. I believe is good to have someone help you along the way."

       For those that may not know Taz has made a transition of his own, he moved to a whole different city, state, zip code, He choose to rebuild his Brand in the state of  Dallas, TX. and that was a Huge Move from Milwaukee!!! let see what his thoughts are on the subject," To rebuild my Brand I started a Mobile grooming service which is called Distinguished Gentlemen Grooming where the motto is Prestige service with Luxury convenience! I'm bringing the great quality service to clients who enjoy not having to make the travel or wait in a shop. I offer services from haircuts, facials, color services, loc maintenance, eyebrow arching and so on." I was happy to hear he offered a 5 Star service to his clients, which is something that is not often done, though it should be, I asked Taz what made him decide on offering his clients such a Topnotch service. " That's how I feel as a Barber. To carry this tittle as a Barber means so much and there is a level and standard that was establish throughout the history which I feel is important to maintain. we are not just neighborhood celebrities,but we are professionals just like doctors and lawyers and we should carry ourselves as such."

As you can see Taz feels very strong about keep a high standard of professionalism in the industry, so I asked Taz how he felt about Barbers coming into the industry and not displaying the proper level of Professionalism that this Business calls for?

"I feel that some of that caused by a lack of education. Not saying they haven't learned anything, but the education on the history and what this profession really is about. Many come into the game with their perspective of what this craft is about, and they conduct themselves as such. But those that allow themselves to really understand what putting on that jacket really means carry themselves a little different. My belief is there are a lot of people who cut from a certain cloth that can not be duplicated. The genuine fabric of a Barber will always stand out from the rest!


Tuesday, June 5, 2012

How are you using Technology to Build your Barber Business

Today we are going to be talking about how to use Technology to Build your Barber Business. We will be talking about the thing you can do to have a major internet presents, which can give you the edge you need to gain new Business. It could also give you the credibility you need to gain and hold your desired clientele or demographics.  I was on a major show for the industry that talked about ways to Build your Business, and let people know who you are and what you can offer them, the BarberZoneStudio talks about how us as Barbers, might be able to step our name up, to step our game up, there are millions of billions of dollars being made every day from technology. If you are not on the net building your presents, and locking your target market in, then you may be missing the point.

We have Site that will give you the platform you need to help you build the power you need, if you take the time to build your network you never know what you could do, because there are people out there that could help you build that strong presents, that could help you to get your work out there. Not only should your have your Twitter, FB, Youtube, Blogg, and Website. But you should be active on those pages, don't just set it up and leave it, post good information, share what you know, give the people that are out there something to hold on to. if you want to build your brand then you need the net to have an online Brand presents, because if you don't take the time to build your online presents, and be active with that presents then you will be shooting yourself in the foot. People don't want to feel like they are being tricked, or that they have a machine that is posting for them, and they are talking but no one is talking back. No one likes that, it makes them feel like your not genuine and that's not good for your Brand.

So if your using Hootsuite, or Seesmic.com then make sure you check your post for comments, and build a relationship with your followers, or you friends, there is nothing like making a comment on a status and the person that posted the status never answers, you can loss your audience, and your credibility as well. We have so many online tools to use and push us forward, but it is up to use to take the time to learn how to use them